Everything You Need to Know About Wholesale Sunglasses

Sunglasses are in high demand all year, and can cater to various needs and customers - whether for safety and functionality in outdoor sports, sun protection, fun and playful accessories for kids, or as a staple in seasonal fashion trends. This popularity offers aspiring sunglasses business owners a wide range of options for product types, target audiences, and market approaches. In this article, we’ll guide you through everything you need to know to kickstart your sunglasses venture, from sourcing a reliable wholesale sunglasses supplier to understanding the different styles and features available.

 

What are the benefits to buying wholesale sunglasses in bulk?

Buying sunglasses for your business in bulk offers multiple advantages. First, bulk purchasing significantly lowers costs, allowing you to maximize profits. It also simplifies reordering, as buying in large quantities reduces the frequency with which you need to restock. Shopping in large quantities also makes it easier to maintain consistent inventory, ensuring you never go out of stock of your most popular items. Speaking of popular items, wholesale purchases allow you to shop a greater variety of products, allowing you to offer a diverse selection of sunglasses that appeals to a broad customer base.

 

How do I choose a wholesale sunglasses vendor?

Possibly the most crucial decision you can make for your business is which wholesale supplier to purchase from. With an overwhelming amount of options available, it can be challenging to identify reputable vendors. Here’s a checklist to help you make an informed choice:

• Verify the supplier’s legitimacy: Go to the website and check if it looks professional and polished. It should be a user-friendly website that includes essential business information, secure payment options, transparent policies, and clear contact information.
  
  
• Read customer reviews: Check both their website and third-party review sites for customer testimonials. Positive reviews and minimal complaints are a great signal of a reliable supplier.
  
  
• Check return policies: Make sure you have a clear understanding of return and refund policies, and confirm they align with your expectations to allow confident purchases.
  
  
• Evaluate product variety: You don’t want to pigeonhole your business. A quality supplier should have various styles including aviators, polarized lenses, kids sunglasses, and more to appeal to a wide audience.
  
  
• Research on social media: Look for social media profiles and check out reviews, tagged photos, and engagement on posts to get an authentic sense of their reputation and customer satisfaction. If you have specific questions or concerns, reach out to them directly!

 

Do I have to own a business to buy wholesale sunglasses?

No, you don’t need to own a business to buy wholesale sunglasses. Buying in bulk can be a smart choice for individuals planning events, running corporate giveaways, or looking to start up a small business. Wholesale options provide affordable prices for anyone looking to purchase sunglasses in larger quantities.

 

Does Still Friday offer free shipping?

Absolutely! Still Friday provides free shipping on all continental U.S. orders over $200 via UPS Ground. We also offer worldwide shipping options. If you need your order sooner rather than later, you can place an expedited order before noon PST to get same-day shipping. Check out our full shipping and returns policy for more information!

 

What are the best sunglasses to sell?

When choosing what wholesale sunglasses to buy, consider style, color, and price point to meet your business needs and target audience’s preferences. Top trending styles that you’ll always want to keep on hand include:

• Oversized Frames: Bold and colorful frames are designed to make a statement, offering a standout look that instantly elevates any outfit. Large and unique-shaped frames make them a top choice for fashion-forward customers seeking a high-impact accessory. These frames are all about self-expression!
  
  
• Trendy Frames: Narrow frames are all the rage, capturing the latest fashion trends seen on celebrities and influencers. Sleek and minimalist designs appeal to those who want to stay current with popular styles. Ideal for trend-conscious shoppers, these frames offer a fresh, contemporary look that's perfect for any collection.
  
  
• Classic Frames: With their timeless design, aviators have an enduring appeal that resonates with almost any audience. These iconic frames are a reliable choice for those who prefer a classic look that never goes out of fashion.
  
  
• Polarized Frames: Perfect for outdoor lovers, polarized sunglasses enhance vision by reducing glare from reflective surfaces like water, snow, and glass. They offer superior eye protection, making them an ideal choice for activities like hiking, fishing, and driving. Combining functionality and style, these sunglasses cater to anyone looking for enhanced clarity and comfort outdoors.

By selecting popular styles and timeless classics, you’ll have a balanced inventory that attracts diver customers segments. Get ready to sell out faster than you can say “Still Friday”!

 

How to sell sunglasses by seasonal trends?

Tracking and following seasonal trends in sunglasses helps keep your inventory fresh and appealing. Here’s a breakdown of how to stock your inventory all year:

• Winter: Bright neon colors and sporty styles make a splash when the temperatures drop, especially with mirrored or polarized lenses that provide extra protection against show glare.
  
  
• Spring: Light, pastel colors and playful patterns are key, with multi-colored packs and rhinestone details adding a fun seasonal touch.
  
  
• Summer: Bold shades and durable, UV-protective lenses are essential for the summer, with popular styles including oversized frames, wayfarers, and vibrant hues for a fresh summer vibe.
  
  
• Fall: Classic tones like camel, olive, and burgundy pair perfectly with autumn trends, while timeless styles like aviators and oversized frames suit the season’s look.

 

How to get started selling sunglasses online?

Starting an online sunglasses business is fairly straightforward once you’ve found the right supplier. Once you secure your supplier, set up an online store and start promoting your sunglasses! Be sure to showcase bestsellers and unique styles prominently. With a reliable wholesale vendor like Still Friday, you’ll enjoy access to stylish, high-quality and durable sunglasses at the best prices. Still Friday is a trusted brand with a variety of styles, dependable shipping, and top-notch quality service. Shop our new arrivals today to get started!